1. Communication intended to induce a belief or some action; especially, with reasoning, pleading, or coaxing: It took a lot of persuasion to convince the children to go to bed early on Christmas Eve because they were all excited about Santa Claus coming and what he would bring to them on Christmas morning!
2. A personal belief or judgment which is not necessarily based on proof or any thing that is certain; especially, for having good reasons for doing it: Lynn was convinced that her father’s persuasion of going to the fitness studio and exercising as often as possible was justified.