You searched for: “boustrophedons
boustrophedon (s) (noun), boustrophedons (pl)
1. An ancient form of writing with lines alternately written left-to-right and right-to-left: "Boustrophedon is actually a philologists' techspeak and typesetters' jargon."

"Erudite or knowledgeable hackers use boustrophedons for an optimization performed by some computer-typesetting software and moving-head printers."
2. Etymology: from Greek, "turning as an ox in plowing" or "as the ox plows (ploughs)", from bous, "ox" + strephein, "to turn".